Search Engine Optimisation
(SEO)
Think of SEO as securing your business a prime location on the busiest street of the internet, where your customers are already looking
Why You Need Search Engine Optimisation (SEO)
Imagine positioning your business on the most popular shopping strip or in the heart of the city’s business district – that’s exactly what SEO does for your online presence. In today’s digital landscape, being easily found by your customers is essential. SEO ensures your website appears prominently on search engine results pages, attracting potential customers who are actively searching for products or services like yours. Without a strong SEO strategy, your business risks being overlooked and buried under competitors. Investing in SEO is like securing that prime location where foot traffic is high, and opportunities abound.
At IDM2, we offer bespoke SEO packages tailored to your specific business needs, designed to improve your online visibility and drive more organic traffic to your website. Our SEO services are competitively priced based on your requirements, with packages starting from a focus on 10 keywords, standard link-building practices, comprehensive on-page optimisation for up to five pages, and monthly performance reports to keep you informed of your progress.
Why Choose IDM2 for Your SEO Needs?
IDM2 Innovation
Our Unique Approach to SEO
IDM2 Method
How We Unlock Your SEO Potential
Custom SEO Strategy: We develop bespoke SEO plans tailored specifically to your business objectives, ensuring that every tactic is aligned with your goals.
Advanced Keyword Research and Competitor Analysis: We dive deep into keyword data and competitor strategies to identify opportunities that position your business ahead in search rankings.
Performance-Based Campaigns: Our team uses a blend of data-driven insights and creative strategy to build a campaign that not only drives traffic but also enhances conversion rates.
Comprehensive Monthly Reporting: Stay informed with detailed reports that track your key performance indicators (KPIs) and provide transparent insights into the progress of your SEO campaigns.
SEO
The Process
General Approach to SEO Packages
1. Comprehensive Initial Audit and Analysis
We begin by conducting a comprehensive audit of your current digital presence, including website performance, SEO health, and existing content. This analysis helps us identify key areas for improvement and opportunities to enhance your online visibility.
2. Define Goals and Objectives
Together, we define your specific goals and objectives for SEO, understanding your target audience and business needs to create a focused and strategic SEO plan that aligns with your growth ambitions.
3. Competitor Analysis and Keyword Research
We carry out a detailed competitor analysis and in-depth keyword research to identify high-value keywords and strategies that position your business ahead of the competition in search results.
4. Detailed On-Page Optimisation Process
Our team optimises key elements of your website, including titles, meta tags, headers, images, and other critical factors, to improve your site's relevance and visibility in search engine results.
5. Content Strategy and Development
We develop a robust content strategy tailored to your target audience, performing regular content audits, creating high-quality content, and ensuring optimal keyword placement for maximum engagement and conversion.
6. Link Building and Authority Enhancement
Our experts implement effective link-building strategies, including high-quality backlink creation, guest posting, profile creation, and social bookmarking, to enhance your website’s credibility and authority.
7. Monitoring and Ongoing Optimisation
We use advanced analytics tools to continuously monitor website performance, analyse data, and adjust our strategies based on real-time insights to ensure consistent growth and sustained results.
8. Transparent Reporting and Recommendations
At the end of each month, we provide transparent, detailed reports on key performance indicators (KPIs), outlining progress and offering actionable recommendations for future optimisation.
Choose IDM2