Digital Marketing

Online Marketing Strategy, Implementation and Management

Elevate Your Brand and Online Awareness with our Expert Online Marketing Services
Digital Marketing
Stratery
Transform your online presence with a tailored digital marketing strategy that delivers results. Our experts will guide you through data-driven insights and innovative techniques to propel your brand to new heights.
Social Media
Strategy
Harness the power of social media with a strategic approach designed to engage your audience and drive brand growth. We’ll help you create a dynamic social media strategy that sets you apart in the digital landscape.
Social Media
Management
Take the stress out of social media with our professional management services. From content creation to community engagement, we handle it all, ensuring your social channels thrive and your brand stays connected.
SEO - Search Engine Optimisation
Boost your visibility in search engines and attract organic traffic with our SEO expertise. Our proven strategies will optimise your website, ensuring it ranks higher, making your brand more discoverable and increasing your online reach.

Why You Need Online Marketing

Welcome to a world where modern businesses thrive through the power of personal connections. In our digital age, having a robust online presence isn’t just an option; it’s your opportunity to leave a lasting mark in the hearts of your customers. At IDM2, we understand the essence of building trust and nurturing long-lasting relationships, just like a local business should. That’s why we’re passionate about online marketing – it’s not just about boosting numbers; it’s about crafting genuine experiences and making your audience feel valued.
Our digital marketing services are designed to be your dedicated partner on this journey. We’re here to help your brand shine in the digital landscape by enhancing its visibility and creating content that resonates deeply with your audience. We don’t just understand small and medium-sized businesses; we are one. Your success is our success, and we’re excited to guide you on this path to realizing your business’s full potential. Explore our tailored services, and let’s embark on this shared journey to give your brand the personal touch it deserves. Your brand’s future begins here.
Digital Marketing

Digital Marketing Strategy Package

This package includes a comprehensive analysis of your business, target audience, and competitors. It also involves creating a tailored digital marketing strategy that covers areas such as SEO, content marketing, email marketing, and paid advertising. The package will be presented in a detailed report, along with actionable recommendations to achieve your marketing goals.

Recommended Hours: 10-15 hours

Timeline: 2-3 weeks

Social Media

Social Media Marketing Strategy Package

This package focuses on creating a social media marketing strategy that aligns with your brand identity and target audience. It involves researching the best social media platforms for your business, defining content themes, and outlining a content calendar. Additionally, the package may include competitor analysis and recommendations for paid social media campaigns.

Recommended Hours: 8-12 hours

Timeline: 1-2 weeks

Social Media

Social Media Management

For social media management, we will handle the day-to-day execution of the social media strategy. This includes content creation, scheduling posts, engaging with the audience, and monitoring social media metrics. The package may cover one or multiple platforms (e.g., Facebook, Instagram, Twitter) and can be adjusted based on your desired level of engagement.

Recommended Hours: 10-20 hours per week (depending on posting frequency and platforms)

Timeline: Ongoing (monthly basis)

SEO

Search Engine Optimisation

Search Engine Optimization (SEO) is the cornerstone of online visibility. Our SEO service focuses on optimizing your website for search engines, making it more likely to appear in top search results. We start by conducting a detailed website audit, addressing technical issues, optimizing on-page content, and building high-quality backlinks. This, in turn, leads to improved search engine rankings, increased organic traffic, and higher conversions. Our approach is not only data-driven but also aligned with the latest SEO trends and best practices to ensure your website stands out in the crowded online landscape.

Recommended Hours: 10 hours per month

Timeline: Ongoing (monthly basis)

Digital Marketing

The Process

General Approach to Digital Marketing Packages
1. Initial Audit

Conduct a comprehensive analysis of the current digital presence, including website performance, SEO, and existing content.

2. Define Goals and Objectives

Clearly outline your objectives and identify your target audience to ensure a focused digital marketing strategy.

3. Select Digital Channels

Choose the appropriate online platforms that align with your goals and audience for effective promotion.

4. Create Content and Assets

Design the app using an online prototype tool (Figma) to see how the app will look when complete.

5. Set a Budget

Determine your digital marketing budget, considering ad costs, content creation, and ongoing campaign management.

6. Plan Content Calendar

Establish a schedule for posting and campaign management to maintain consistency and optimize engagement.

7. Monitor and Optimize

Use analytics to track performance, analyze data, and adjust strategies based on real-time insights.

8. Report Results

Share transparent, regular reports on key performance indicators (KPIs) and recommend future actions for stakeholders.

An experienced team

Who we've worked for

Portfolio

Our Satisfied Clients

Additive Free Lifestyle
United Firefighters Union
Fishing App
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Care Plans

Website and IT Support Features

All IDM2 Care plans now include both Website and IT Support
Use your support hours for any of the following support services

Website

Carrying out work required on your website including both design and development

Computer

Assistance with computer setup, software issues, and performance optimisation

Email

Assistance with email including provisioning, setup and troubleshooting

Google Workspace

Expert support for Google Workspace setup, management, and user training

Office 365

Setup, guidance and troubleshooting for Office 365 applications and user management

Network & Internet

Online support for your local network and internet including Wifi, ADSL and NBN

Printers & Scanners

Assistance and support with printers and scanners including setup and troubleshooting

Server

Server maintenance, monitoring, and support for optimal performance and security

*Support is carried out remotely. On-site support will incur additional charges.

Partnership Enquiry