AI Workflows & Automation
Streamlining your business processes by automating repetitive tasks, integrating AI into daily operations, and freeing up your team for higher-value work.
Business Process Automation
Automate repetitive tasks and link systems together using platforms like n8n and Make – saving time and reducing human error.
Competitor Monitoring with AI
Track your competitors and market trends automatically with actionable insights delivered to your inbox.
Marketing Automation & Agents
Create intelligent marketing campaigns, personalise outreach, and schedule content using AI-powered agents.
AI for Lead Generation
Set up systems that identify, qualify, and contact new leads – automatically.
Internal Workflow Optimisation
Improve how your teams work behind the scenes with smarter internal systems and less manual handling.
Voice Assistants for Business
AI-powered voice systems that answer phones, guide users, or perform tasks – ideal for support-heavy environments.
Custom AI Workflows & Automation
In today’s fast-paced business world, efficiency is everything. IDM2’s AI Workflows & Automation services help you do more with less by automating the tasks and processes that bog you down. We integrate intelligent automation into your workflows so that everyday business operations run like clockwork – no more missed steps or wasted effort. The idea is simple: let the AI handle the repetitive, time-consuming jobs, while your people focus on the high-value work that really moves the needle.
From small startups to larger enterprises, organisations across Australia are embracing workflow automation to save time, reduce costs, and minimise human error. IDM2 makes this journey easy and impactful. We start by understanding your current processes and pain points. Then we design automation solutions that fit in with how you work (we can often connect with your existing software or tools). The result is a streamlined process where tasks that used to take hours happen in seconds – automatically, reliably, and often with better accuracy than before. And because we infuse these workflows with AI where beneficial, they don’t just run on autopilot, they also learn and adapt. For example, an AI-driven workflow might prioritise leads that are more likely to convert, or flag exceptions in a finance process for human review. It’s automation with intelligence built in.
Business Process Automation
We identify routine processes in your business and automate them from end to end. Whether it’s generating reports, updating databases, handling employee onboarding paperwork, or processing orders, our Business Process Automation solutions take care of it.
By implementing AI and automation, you’ll eliminate repetitive manual tasks, speed up throughput, and let your staff redirect their energy to more strategic activities. The outcome is not only faster processes, but also happier employees – no one misses doing boring copy-paste work all day!
IDM2 ensures these automated workflows are robust and error-free, with notifications and approvals built-in as needed. You maintain control and gain efficiency, day in and day out.
Competitor Monitoring
Stay one step ahead of the competition with minimal effort. Our automation tools can continuously monitor competitor websites, social media, and industry news for you – gathering intel and presenting it in a digestible format.
This Competitor Monitoring service uses AI to track specific indicators (like price changes, new product launches, or customer feedback trends) relevant to your business. Instead of manually checking what others are doing, you’ll receive timely alerts and reports that you can act on. By automating competitor research, you get valuable insights without the grunt work.
The benefit? You can respond faster to market changes, adjust your strategy proactively, and seize opportunities before others do. In business, knowledge is power – and our AI-powered monitoring gives you that power on autopilot.
Marketing Automation
Maximise your marketing impact while minimising busywork. With AI-driven Marketing Automation, IDM2 helps you attract, engage, and nurture customers more effectively.
We set up intelligent workflows that can segment your audience, send personalised emails or messages at the perfect time, and even adjust campaigns based on customer behavior. For example, when someone visits your website and downloads a brochure, an AI workflow could automatically add them to a drip email sequence tailored to their interests. Or, it might analyse your ad campaigns and allocate budget to the best performers in real time.
By automating these processes, you ensure no lead falls through the cracks and every customer gets a tailored experience. Plus, our use of AI means the system learns what works best – continuously improving your marketing ROI. Spend less time on repetitive marketing tasks and more on crafting great content and strategy. We’ll handle the rest.
Lead Generation
Fuel your sales pipeline without exhausting your sales team. Our Lead Generation automation uses AI to find and qualify potential leads for your business.
This can include scanning online sources for businesses or individuals that match your ideal customer profile, using chatbots on your site to capture visitor information, or automating LinkedIn outreach in a smart, personalized way.
Once leads are identified, we can also help nurture them through automated follow-ups and scoring. The advantage is clear: your team wakes up to a list of warm leads that are interested in your product or service, ready for you to reach out and close the deal.
By automating lead gen, you’ll increase the volume of opportunities while ensuring quality through AI-driven targeting. It’s like having a tireless prospecting assistant working 24/7 to grow your business.
Internal Workflow Optimisation
Every company has its internal processes – from submitting expense claims to approving projects – that can be made more efficient. We specialise in Internal Workflow Optimisation through AI.
This might involve connecting different systems (so data flows automatically from, say, your CRM to your accounting software), or using AI to route tasks to the right person at the right time. Perhaps your teams use multiple tools and spend time copying information between them; we can automate that integration. Or you have a multi-step process (like employee onboarding or content publishing) that could be orchestrated automatically with notifications at each step.
By optimising these internal workflows, you break down silos and ensure everyone has the information they need when they need it. The result is a smoother operation, less delay, and transparent tracking of who’s doing what. Your team can collaborate more effectively, and nothing falls through the cracks.
Voice Assistants
Bring the convenience of voice control to your business. We develop Voice Assistant integrations – think of custom Alexa skills, Google Assistant actions, or voice interfaces for your internal systems.
Voice assistants can be a powerful tool for hands-free operation and accessibility. For example, a voice-enabled system could allow managers to ask, “What were last quarter’s sales figures?” and instantly hear the answer, or field workers could update a job status via a spoken command on a headset. We also create voice bots for customer service that let customers interact using natural speech (great for phone helplines or smart kiosks).
By leveraging AI-driven voice recognition and natural language understanding, these assistants can interpret commands and questions accurately.
Voice technology adds a modern touch to your workflows and makes interacting with complex systems as simple as having a conversation. It’s not just cool tech – it’s a practical way to increase productivity and user convenience.
AI Development
The Process
1. Discovery
First, we get to know your business inside-out. Through workshops and consultations, we identify your challenges, goals, and opportunities. This phase is all about listening and exploring ideas. By thoroughly understanding your needs, we set a strong foundation for a solution that truly fits.
2. Design
Next, we strategise and blueprint the solution. Our team sketches out how the AI or automation workflow will function within your operations. We design the architecture, user experience, and integration points. You’ll see prototypes or diagrams that make the vision concrete. In this stage, we ensure the plan aligns with your business processes and objectives before any building begins.
3. Develop
Here’s where we bring the solution to life. Our developers and AI specialists build and train the system according to the design. Whether it’s coding a custom application, setting up an AI model, or configuring workflow automation, we follow best practices and agile methods to deliver a reliable, high-quality product. You’ll get updates and demos along the way – we keep you in the loop, so there are no surprises.
4. Deploy
Finally, we launch the solution in your environment. We take care of deployment, testing, and smoothing out any wrinkles. More importantly, we ensure your team is ready – providing training, documentation, and support for a seamless transition. Our job isn’t done until the AI or automation is running smoothly and delivering the expected benefits in your day-to-day operations.